If you’re reading this do yourself a favour and read these two articles:
A particularly interesting take on moving from a software company to a service company . This caught my eye as Atlassian has embarked on a similar transition with our hosted offering. Over the past 24 months the growth in our Operations team has been considerable, and the shift has meant a change in the way we develop software.
A super quick read that provides an overview of customer development and how to get started. Add Cindy to your reading list. Also, if you are not already reading Steve Blank and Eric Ries you probably want to start yesterday.