Understand What Your Customers Want with Agile User Story Maps

Understand What Your Customers Want with Agile User Story Maps

Your customer’s experience is not just with your product – the supporting documentation is an integral part of the solution you are providing to your customer. In this post we explore how to ease the burden of creating and maintaining great product documentation.

Continue Reading...

If you are in the product or technical marketing space you may want to take a gander at the results of the 2015 VPofMarketing.com salary report. Caveat: it is heavily skewed to the San Francisco / Bay Area market. Cost of living and competition for talent notwithstanding, the salaries are pretty solid.

2015 VPofMarketing.com Product and Technical Marketers Salary Survey Results

Aggregate data from this year’s survey: All those who responded and all questions. This survey was sent to approximately 2,800 of my (1st) LinkedIn marketing professional connections. Total number of respondents: 369. ~ Dan Green, Principal, VPofMarketing.com